Zero.
Idea.
Value.
ZIV stands for Zero, Idea, Value.
Useful products do not need to begin with something big. Each of ours starts with a small, concrete problem we have run into ourselves.
We ship a focused first version, learn from how people actually use it and from the feedback they send, and keep improving it. Products that stop creating value are retired rather than left to decay.
Found a bug or have an idea? Tell us.